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Tomorrow, the 2017 AREAA National Convention kicks off in sunny San Diego with three days of education, networking and motivation. The conference is expected to attract 1,200 attendees and is AREAA’s largest annual event celebrating the association’s accomplishments throughout the year.
Desirée Patno, NAWRB CEO & President, will speak on the Breakout 9: The Very Real Benefits of Diversity session alongside Rockette Ewell, Vincent Humphrey, Tariq Khan, Joseph Lai, Lenny McNeill, Carmen Mercado, Ayoub Rabah, Mary Swanson, Tay Toliver, Fred Underwood, MJ Watkins.
The speakers will analyze diversity and its value, from recruiting a diverse team to the detailed benefits of having a team that represents your market. The importance of diversity and inclusion will only continue to increase in real estate, as markets across the country become more diversified, and not making it a basic tenet at your company can certainly be a threat to your business sustainability.
A diverse workplace encourages the creation of diverse ideas and solutions. Diverse companies develop a better, well-rounded understanding of consumers, which empowers them to better serve their market and be innovative in their approach.
When your customer is your top priority, you’ve already employed the formula for success, but diversity may provide an added advantage for your business. Discover how you can leverage diversity at your company and find out the opportunity cost of not having an office that represents your market.
Session: Breakout 9: The Very Real Benefits of Diversity
When: Saturday, September 30 11:00 a.m. – 12:15 p.m.
Where: Manchester Grand Hyatt Hotel, 1 Market Place San Diego, CA 92101
For more information, please, visit the NAWRB calendar.