Number of Americans Living without a Partner Increases

According to the U.S. Census Bureau, the share of adults living without a spouse or partner has increased to 42 percent in 2017 from 39 percent in 2007. The Pew Research Center identifies two important demographic trends that have influenced this development: the number of married adults has fallen and the number of adults living with a romantic partner has grown.

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Raising Your Bottom Line: Capitalizing On Your Business Classification-Women-Owned

In today’s competitive business arena, a minute detail or decision can mean the difference between long-term success and immediate failure. In the real estate industry, where networking and connections play such a significant role in business performance, what you and your business connote is particularly vital.

As a professional in this highly competitive marketplace, not utilizing the business classifications at your disposal is an oversight. A strategy as old as the industry itself is tailoring to your community. You must play to your strengths, and increasing your business’s appeal to a particular market including potential homebuyers is essential. For women business owners, the utilization of women-owned business classification is vital.

According to 2014 Census Bureau data, there are currently 18,057,000 female homeowners in the United States. As women make advancements in their careers and their wages grow in parity to those of men, women’s homeownership will continue to grow. With this extended buying power, we are seeing the emergence of more women homeowners and a specialized niche for real estate professionals. This growing market is evidenced in the fact that 10 million American women homeowners live alone.
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